Utilities, by the numbers
What 89,321 tracked utilities apps reveal about how the category prices, concentrates, and competes — computed from public metadata, not estimated.
Look at Paul Scott's output in Utilities: 225 apps shipped, more than almost anyone else tracked in the category. Those 225 apps together pulled in just 24 ratings, less than 0.1% of the 116,767,924 ratings logged across the whole category. Before pricing even enters the picture, that gap already says something. Utilities runs free by default: 80,669 of the 89,321 tracked apps carry no price tag at all, 90.4% of the category, while 8,609 apps charge something, 9.6%. Of the apps that do charge, most ask for pocket change: 3,048 sit between $0.01 and $0.99, 2,836 land between $1 and $2.99, and only 571 cross the $10 mark. Nobody pays much for a utility app, and the numbers make that plain.
Paul Scott isn't an outlier here, either. GOGov, Inc. has 122 apps and 180 ratings. Rural Computer Consultants, Inc. has 118 apps and 28. Idwell GmbH has 74 apps and 3. Miguel Galera and Invent-App each hover around 70 apps, with 113 and 7 ratings respectively. Every one of these publishers sits under 0.1% of category ratings on its own, and even the top three by app count combined still don't clear 0.1%. Pumping out more apps doesn't buy more attention in this category, it just means more apps gathering dust.
Now compare that to what actually earns ratings. The leaders in Utilities aren't portfolio publishers cranking out volume, they're single apps tied to something people do every single day. 搜狗输入法-语音变声斗图表情 has racked up 8,405,008 ratings, 菜鸟—快递物流轻松查寄取 sits at 7,417,171, My Verizon has 5,528,039, Google has 5,024,850, Google Chrome has 3,799,596, My Spectrum has 3,451,106, DuckDuckGo, optional Duck.ai has 2,387,400, and QQ同步助手-手机资料备份,换机数据恢复,骚扰拦截防护 has 2,290,375. What these apps do is handle keyboard input, package tracking, carrier accounts, browsing, the stuff people touch constantly. None of them are novelty tools, and none of them show up as one of a dozen near identical clones. Someone opens a carrier app, a delivery tracker, or a keyboard because it's part of their day, not because a developer flooded the store with copies. In Utilities, ratings track necessity, not how many apps you shipped.
Set the outliers aside and the middle of the category settles down a lot. The median rating across Utilities is 4.5, and the spread backs it up: 18,043 rated apps sit at 4.5 stars or higher, versus 7,385 below 3.0. Most Utilities apps are genuinely well liked, though there's a real tail of poorly reviewed ones dragging behind. Median download size is 25.8 MB, tiny by modern standards, and the size distribution confirms the category hasn't ballooned: 59,315 apps come in under 50 MB, while only 353 hit 500 MB or more. Doing one job well doesn't require bulk.
Maintenance is where the split really shows. 52,647 of the 89,321 tracked apps pushed an update in the last 12 months, a solid majority, sure, but hardly a landslide. That leaves a big chunk that hasn't touched its code in over a year. Given how many of those low-rating, high-app-count publishers look like abandoned portfolios rather than living products, the update numbers are probably drawing the same line: a maintained core of apps, and a long neglected tail behind it.
So if you're choosing a Utilities app, forget how many apps a publisher has shipped, that number tells you nothing. Paul Scott's 225 apps and 24 ratings prove it. Rating volume tells you far more: the leaders here, Google Chrome, My Verizon, and the rest, racked up millions of ratings by being useful every single day, not by being clever once. Price won't help you decide much either, given that 90.4% of the category is free to begin with. What matters is whether it still gets updates. What matters is whether real people actually rated it. That's the real test.
This commentary is machine-drafted from the computed figures shown on this page. Before publication it is checked automatically against those figures, rejected if it states a number the data does not support, reads as drafting notes, or stops mid-sentence — and withheld entirely if it fails. See our editorial standards.
How the category prices
Where the ratings concentrate
The leaders
| App | Publisher | Rating | Ratings |
|---|---|---|---|
| 搜狗输入法-语音变声斗图表情 | Beijing Sogou Technology Development Co.,Ltd. | 4.8 | 8,405,008 |
| 菜鸟—快递物流轻松查寄取 | 杭州菜鸟物流信息科技有限公司 | 4.8 | 7,417,171 |
| My Verizon | Verizon Wireless | 4.7 | 5,528,039 |
| 4.7 | 5,024,850 | ||
| Google Chrome | 4.7 | 3,799,596 | |
| My Spectrum | Charter Communications | 4.8 | 3,451,106 |
| DuckDuckGo, optional Duck.ai | DuckDuckGo, Inc. | 4.9 | 2,387,400 |
| QQ同步助手-手机资料备份,换机数据恢复,骚扰拦截防护 | Tencent Technology (Shenzhen) Company Limited | 4.9 | 2,290,375 |