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State of the App Store · release 2026-08 · methodology v1.0

The App Store in August 2026, by the numbers

A permanent, citable snapshot of the tracked catalogue as of 31 Aug 2026, with month activity for August 2026. Computed from our live index of public metadata — downloads, revenue and retention are not visible to us and are not estimated.

Apps tracked
248,305
Publishers
56,903
Total ratings
2,531,523,281
Mean rating
4.12
Free
79.5%
Paid
20.4%

Activity in August 2026

Our own observations over the period — not a claim about Apple’s additions or removals.

Newly tracked
85,940
Apps updated
15,272
Price drops
528
Price rises
618

Biggest categories

Education27,500
Utilities24,711
Games24,581
Productivity13,940
Lifestyle13,158
Health & Fitness12,707
Business12,604
Entertainment11,238
Photo & Video9,677
Sports9,350

Change since the previous release

MetricPreviousThis releaseChange
Apps tracked 162,551 248,305 +85,754
Publishers 54,184 56,903 +2,719
Total ratings 2,466,588,026 2,531,523,281 +64,935,255
Paid share % 25.6 20.4 −5.2
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How to cite
AppWanderer. “State of the App Store, 2026-08.” https://appwanderer.com/data/releases/2026-08 (methodology v1.0). Free to quote and reproduce with a link back.