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State of the App Store · release 2026-08 · methodology v1.0

The App Store in August 2026, by the numbers

A permanent, citable snapshot of the tracked catalogue as of 31 Aug 2026, with month activity for August 2026. Computed from our live index of public metadata — downloads, revenue and retention are not visible to us and are not estimated.

Apps tracked
882,784
Publishers
313,673
Total ratings
2,947,972,760
Mean rating
4.15
Free
92.1%
Paid
7.8%

Activity in August 2026

Our own observations over the period — not a claim about Apple’s additions or removals.

Newly tracked
720,741
Apps updated
142,912
Price drops
716
Price rises
842

Biggest categories

Games121,304
Education103,512
Utilities87,173
Business76,721
Lifestyle53,814
Health & Fitness48,856
Productivity47,975
Finance37,988
Entertainment37,593
Food & Drink31,519

Change in what we tracked since the previous release

These figures describe our index, not the App Store. Most of the movement between early releases is us widening our crawl, not apps appearing or disappearing — so a jump in “Apps tracked”, or a swing in the paid share that follows from it, is a fact about our coverage and must not be read as a market trend. Where we can measure a real change in the store, we say so explicitly and label it.

MetricPreviousThis releaseChange
Apps tracked 162,559 882,784 +720,225
Publishers 54,227 313,673 +259,446
Total ratings 2,510,571,130 2,947,972,760 +437,401,630
Paid share % 25.4 7.8 −18
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How to cite
AppWanderer. “State of the App Store, 2026-08.” https://appwanderer.com/data/releases/2026-08 (methodology v1.0). Free to quote and reproduce with a link back.